Think Street played a large role in marketing the 2019 RMHA International Grand Championships held at the Kentucky Horse Park in Lexington each September. First, we designed the logo and branding for this event. For the first time ever, the event had its own website. Then, we handled promoting the event with teaser videos and social media posts. The results were astounding. The 2019 International saw a significant increase in both entries and attendance – posting the best numbers in both categories in over a decade. Lastly, Think Street created a video about this year’s International, which was seen by thousands of people.
There is a variety of different factors that determines the success or failure of any event. The marketing plan that Think Street helped implement resulted in the most successful RMHA International Grand Championship in over a decade. Attendance was up. Entries were up significantly. The excitement and enthusiasm was palpable. Watch the video presented above for a sense of what this event was all about.
Increase in Event Participation
From assessment of our needs to fulfillment of our goals, working with Think Street has been a wonderful experience. With attention to detail and appreciation for the big picture, they created an exciting updated image for our non-profit association. Superb new logos, social media posts and video promotions helped increase our market share online and invigorate established programs. We received great advice and information that will be used to make decisions about future marketing endeavors. Thank you, Think Street!